BRAND COPERATE IDENTITY- FINAL COMPILATION & REFLECTION
Woo Yau Ka / 0355281
Brand Corporate Identity / Bachelor of Design (Honours) in Creative Media
Final Compilation & Reflection
Fig1.1 Final Google Doc - Breaking Brand
2. Final Google Slides - Breaking Brand
Fig1.2 Final Google Slides - Breaking Brand
1. Final Task 2A Submission - Research and Analysis - PDF
Fig2.1 Research and Analysis - PDF
2. Final Task 2B - Submission - Logo - PDF
Fig2.2 Research and Analysis - PDF
1. Final Submission - Logo Applications
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| Fig 3.3 Letterhead mockup #final |
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| Fig 3.4 invoice mockup #final |
2.Collateral
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| Fig 3.5 T-shirt mockup #final |
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| Fig 3.6 T-shirt mockup2 #final |
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| Fig 3.7 photo album mockup #final |
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| Fig 3.8 photo album mockup #final |
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| Fig 3.9 photo album mockup #final |
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| Fig 3.10 photo album mockup #final |
3.Digital Presence
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| Fig 3.11 website mockup #final |
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| Fig 3.12 social media mockup #final |
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| Fig 3.13 environment visual mockup #final |
Final Submission - Task 4 - Brand Guideline
Fig4.1 Brand Guideline
Reflection
Experience：
In this module, I learned that building a brand requires many steps. It requires business aspects, and it also requires establishing brand colors based on the business and target customers to better improve the brand logo.
Observations：
In this module, I observed that the coordination of colors sometimes makes the brand more memorable, and the overall style and feeling are more unified when designed, so that people can tell at a glance that this is a product of the same brand.
Findings：
I found that all the tasks were like a chain of links, providing a deep sense of continuity, making us feel like we were really building a brand and more immersive. As the tasks deepened, we also had a deeper understanding of the brand.
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